Showing posts with label offbeat travel. Show all posts
Showing posts with label offbeat travel. Show all posts

Please don't tell me this is the future of guidebooks, or, Offbeat Guides part 3: a depressing postcript


Does the world really need travel guides compiled for us from Wikipedia and/or any other online sources for that matter? Following on from my posts on Offbeat Guides part 1: my findings & part 2: my conclusion, I've been thinking about the future of travel guides... but first, the postscript: after posting part 2, I returned to Offbeat Guides for another glance at the Dubai guide to look for some author details. At the end of the Contents, I noticed a References page. I'd initially thought this might have been a further reading list. It wasn't. It turns out the Dubai guide's content came largely from Wikipedia. A few questions immediately sprang to mind:
1) Why on earth would a site marketing itself as a new travel product with its own brand 'Offbeat Guides' rely on using Wikipedia (predominantly) for its content?
2) Why wouldn't they incorporate Wikipedia into their branding? Or announce on the home page where their content is mainly coming from? (Had I have realised that from the start I wouldn't have wasted time testing their beta.)
3) How can they claim they have the most current content on the web when they're so heavily relying on Wikipedia? Not everything on Wikipedia is updated regularly. Content is only as good as the author who has written it. Or the editor editing it! And if we don't know either how can we trust it? Which leads me to my final question...
4) Why did the team behind Offbeat Guides think travellers even needed such a product?


The shelves of most good bookshops are crammed with row after row of quality travel guides written by professional authors, edited by professional editors, and produced by established guidebook publishers (DK, Rough Guides, Footprint, Fodors, Time Out, etc), and then tucked into a little corner here and there will be books in smaller numbers but sometimes produced to even greater standards, like the gorgeous Thames and Hudson Style City guides and the sexy Hip Hotels books, there'll also be a few niche guides like
Hedonist's and Pulse's Night+Day series, and there might be a rack of cool guides like Wallpaper's, or a box of Luxe guides on the counter. And we haven't even started on online guides such as Triporati's travel guides and World Travel Guides, and all those excellent resident-authored city blogs that are as good as, if not better than, some published city guides... so why, when there are so many brilliant, high quality, authored guides, do we need something like this? Please don't tell me this is a sign of things to come. If anything, I was hoping that the future of travel guides would lie in more lovingly-crafted almost artisanal guides by small passionate publishers such as Love guides. Please don't tell me I'm wrong. What do you think?

Offbeat Guides part 2: my conclusions


Outdated, incorrect, misleading, poorly-written and poor choice of points of interest, the Dubai 'guide' that Offbeat Guides delivered was disappointing. It was about as current, authentic and original as the museum display pictured. My conclusions based on my findings:
1) Not an 'offbeat' bone in the guide's body: the title suggests the content's focus would be quirky and alternative in its selections. It wasn't. All
mainstream.
2) Little that's customised or personalised: site promised I'd "build my own personalized travel guide". Apart from being able to input content I'd written, I couldn't pull info from other (more reliable) sources or a community, unlike other guides.
Strange, because Offbeat Guides blog says they're fans of customized product companies (Lulu, Cafepress, Spreadshirt etc) which allow publishing or production of original creative content and/or community-created designs. Structure is customisable; can choose which sections you don't want.
3) Content is not original: content that appeared in the Dubai guide is already available at thousands of sites on web. Easy to check: I googled a few phrases & paras. As content appears in so many different places (legitimately, syndicated, plagiarised & as spam) it's difficult to identify original authors. This is a huge problem: how can content be trusted?
What's most astounding is they expect you to pay for anonymous content. Offbeat Guides appears to be little more than a packager and retailer of readily-available (and sometimes suspect) travel information.
4) Information was out-of-date, false & inaccurate (as you saw in my findings): this was my biggest problem with the guide I tested, not only because their Twitter Bio proclaims "Most up-to-date travel guides. Ever!" but for content to have value it should to be true, accurate and up-to-date - especially if you're selling it!

The guides seem to be purely a money-making exercise. There's none of the attention to detail, originality, passion and commitment to producing quality travel content that we've seen in products such as Love travel guides. If anything, this is a strong case for traditional guidebook production (print or online), i.e. guides written by authors who can write well, are destination experts, have visited all the places, and checked all the information. If the guides were free, then I wouldn't care, but that they have the nerve to charge unsuspecting travellers is what irks me. I'd love to know what you think.

Offbeat Guides part 1: my findings


As the new travel product Offbeat Guides intrigued me and I'd been invited to try their beta, I decided to test them out with Dubai, a place few people know better than Terry and I. My shorthand notes based on the exercise:
* After signing in, selecting destination & inputting travel details, site promises I'll "build my own personalized travel guide". Seconds later my 'guide' appears:
* Intro - very general, not written by someone who knows city well OR visited in recent years; misleading ("It is essentially a desert city"), out-dated ("A relatively new tourist destination, Dubai has gained in popularity in recent years."; probably written 6 years ago); & spookily familiar: "It is a city of superlatives: for the fastest, biggest, tallest, largest and highest, Dubai is the destination." Googled that phrase & discovered thousands of sites with exact same content! Probably one of our old Lonely Planet Dubai books there somewhere too!
* False travel planning advice, eg.
"While Israeli passport holders are not welcome, having Israeli stamps in your passport is not a problem." Not true! Officially it is a problem. This could get travellers turned away at airport.
* Lots of incorrect info & evidence author hasn't visited places. Examples:

"Express By Holiday Inn Dubai-Internet City
... this modern hotel is downright luxurious for a Holiday Inn Express..." Confirms author hadn't been here. We've stayed here. It's comfy for budget hotel, doesn't come close to luxury.
"The Terrace Bar
, Park Hyatt... a chilled out bar touching the Dubai Creek... Plays light music." No idea what 'light music' is. Obvious author hadn't been when DJ's spin weekend afternoons.
"Cafe Chic
... ran by Michelin star chef Michel Rostang." Mon Dieu! It's been many years since Monsieur Rostang was around... last time we ate here Chef Pierrick Cizeron was still at helm (has been for years) & Michelin 2-starred chef-patron Philippe Gauvreau was still overseeing Cafe & visiting frequently from Lyon.
"Basta Art Cafe... sandwiches-and-salads menu is aimed squarely at tourists." Not true! Basta was very much locals-only cafe til few years ago, until writers like us & Time Out mag team encouraged tourists to go here. Customers still mainly locals/expats. Menu hasn't lost focus - we eat sandwiches & salads in Dubai too. Um, shwarma (see below) is actually an Arabic 'sandwich'.
"Shawarma is the most available (and cheap!) food in Dubai. It is meat that has been cooked on a skewer and then cut into thin strips and placed into a pita bread with vegetables and dressing." Um, no it isn't.
"Ravi Restaurant... excellent Pakistani food that is incredibly cheap. This is a must see for anyone with a spicy tooth." It's cheap, it's Pakistani, it's not pretty to look at, it's far from excellent. It's just cheap grub for those looking for a bargain meal. Nothing more. Spicy tooth, hey?

I could go on but I won't. I skimmed the rest, but generally: writing was weak & badly structured, choices were usual suspects, and it was clear writer hadn't been to most places.
While the site enabled me to incorporate my own notes, why would I want to add them to the trash that was on the page? And why I would want to pay to then have this printed (and bound?) was unclear...

How 'offbeat' are Offbeat Guides?


Like the notion of offbeat travel the idea of Offbeat Guides has intrigued me. I received an invitation to test their Beta last year, but I've been on the road and haven't had time 'til now. As I've been curious about the product for a while, I'd imagined a whimsical website with quirky guides to the world's kookiest places. So I was disappointed to see a conservative design of grey and white with splashes of red. I'd envisaged something vibrant, psychedelic even - and not just because they're based in San Francisco. Started by a team that includes former Melbourne Lonely Planet staffer Marina Kosmatos as their 'Content Curator', Offbeat Guides claims to be "the first travel guides that you create online using the most current travel information available on the internet for over 30,000 travel destinations." But what makes these guides so different - and so unique, quirky and original I'm wondering - in comparison to all the other travel guides out there? They claim: "These personalized travel guides give you all of the information that traditional travel guides include, plus more. For the first time, you can personalize your guide based on your travel dates, destination, and personal travel interests." But a number of publishers and websites have been offering custom travel guides for some time now including traditional guidebook publishers DK (check out their 'Create your own travel guide') and Lonely Planet (see their Pick n Mix). As for personalised trip planning, there's Triporati (which I reviewed) and Trip Wolf, which allows travellers to customize and download their own free PDF travel guide. So I can't see anything new or original here. Yet this seems to be what Offbeat thinks sets them apart. Elsewhere on their blog someone writes: "Personalized publishing is a tremendous opportunity in the publishing business - and that printed books have a lot of value, especially if you can personalize them to each individual reader. I’m a big fan of customized product companies like Moo, Cafepress, Lulu, Spreadshirt, Threadless, and JPG Magazine. I think there’s a new sector forming around creating tangible representations of digital creations - and I like it". Like it they may (so do I), but this still leaves me wondering what makes the guides 'offbeat'... let me test them out and I'll report back to you...

Offbeat: to be unconventional, original, quirky and weird - and tell a story


So for something to be 'off·beat' it has to be original, unusual, quirky or kitsch, something that doesn't conform to conventions or expectations - but as Kim Wildman argues in relation to sights, "it is the story behind them, how did they get there? who created them and why? that makes them so fascinating..." Take a read of Kim's comments to yesterday's post More reflections on offbeat travel: when the mainstream starts to have kitsch appeal and also the comments to my post before that What does it mean to be 'offbeat' in an age where everyone is so 'switched on'?). Kim tells us how Ronnie's Sex Shop "was a failing farm store on a lonely strip of highway until one night when Ronnie's friends decided to play a drunken prank on him and added the word 'sex' to its name – sure enough it soon stopped traffic. While Ronnie’s has certainly slipped into the mainstream (it's now a pub/restaurant) it is the story of how it suddenly became a destination on the tourist map that makes it 'offbeat'." The conventional becomes offbeat before then becoming mainstream again. A bit like any fashion really. What's unconventional to some may be mainstream to others, that which is offbeat and eccentric to one person can be familiar and normal to another, and those things that might have once been 'off-the-beaten-track' are now 'known' to all travellers. With all this in mind, I find myself intrigued by a fairly new travel product which keeps popping up called Offbeat Guides. I'm eager to find out just what makes them so unusual.

The image? That's the Big Prawn at Exmouth, Western Australia. We like our seafood large-size in Australia.

More reflections on offbeat travel: when the mainstream starts to have kitsch appeal


To continue from my previous post's reflections on offbeat travel... it seems that conversely, and curiously, out-of-favour mainstream attractions can come to have kitsch-appeal to some. Now when exactly that starts to happen is something I find intriguing. Take Australia's 'big things', the Big Pineapple, Big Banana, Big Sheep, etc. And yes, please take them, Australia has hundreds of them, and we really have no need for them anymore. Once popular with Aussie families when they first opened in the 1960s and 1970s, these big old beasts have been largely forgotten by locals, lying empty and abandoned for the last couple of decades. Indeed the Big Lobster (pictured), which we drove by a couple of weeks ago in Kingston, South Australia, is even up for sale. Yet, while these colossal creatures no longer interest Australians, they're obviously fascinating to foreign travellers. They're included in all the guidebooks and writers such as Danny Wallace currently on the road in Australia scribbling for The Guardian about his 'Big Adventure' still seems to find them oddly compelling. Although the same can't be said for his travelling companion and Australian wife. I can't help but wonder how many readers have stuck with the series. And how many travellers are actually considering a trip to Oz created around visits to big things. The poor things! I can think of a lot more engaging ways to theme a road trip in Australia. But each to their own I guess. So what are your thoughts? Do you have examples from your own countries, or from your travels, of popular attractions that may have fallen out of favour with the mainstream but now have some kind of wonderous kitsch appeal?

What does it mean to be 'offbeat' in an age where everyone is so 'switched on'?


If something is 'offbeat', it's strange, quirky, eccentric, so travel to offbeat destinations means visiting weird places and seeing unusual things that the average tourist might not think (or want) to see. Right? Travel writer Kim Wildman wrote 'Offbeat South Africa: the travel guide to the whacky and wonderful' which the blurb describes as "a guide and tribute to the strange and surreal people, places and things that make this country great... an off-the-radar directory of idiosyncratic attractions for all those who have dreamt of... following the road less travelled..." which serves as a helpful definition here. I'm sure the book brilliantly directs travellers to the quirkiest and kitschiest attractions. Now these reflections aren't motivated by Kim's book (more on where I'm going with this in the next post), but what I'm wondering is... how 'offbeat' is anything in an age when travellers are so 'switched on', when they're not only researching trips through guidebooks, but also using websites, discussion forums, travel blogs and Twitter, as The Guardian's Benji Lanyado did in Paris last week. If everyone is so in touch, so up on the latest and strangest, so aware of the (once) hidden local gems, those secret and unusual places simply aren't secret or unusual anymore. The (no longer) off-the-beaten-track destinations, from the smoke-filled bo-ho cafes only those 'in the know' supposedly knew to that odd little secondhand clothes shop on a deserted backlane in some out of the way suburb that nobody ever visited but the people who live there, are no longer less-travelled or 'alternative'. They become mainstream, and therefore no longer 'offbeat'. Don't you think?

Pictured? One of the many Ettamogah Pubs (this one in Western Australia), inspired by cartoonist Ken Maynard's Ettamogah Pub that appeared in Australia's long-running (now-defunct) Australasian Post magazine. Is it kitsch? Is it offbeat? Or is it one of those examples of crass Australiana that we're no longer sure whether we should cringe over or embrace with pride? Or is it just a dumb tourist attraction? A fascinating case study I'll save for another time.